as in “real life”: if your friends and family tell you about a great dentist, it will increase your trust in them. The principle is the same for Google: if sites external to yours talk about you through a backlink, this will increase Google's trust in your site. For example, a mention of your website in a directory that offers a link to a page on your website is a backlink. This technique is useful for SEO because it improves the natural referencing of a website. Links play an important role in Google's
algorithm because their integration is a risk Malaysia phone number list for hosting sites. Indeed, Internet users are led to leave the site by following an external link, so it must be worth it! Link building can also improve the user experience if (and only if) the links lead to relevant external resources. For example, if your web page deals with
immigration topics, it is relevant to refer to external resources providing more useful information on the subject (government site, immigration consultant site, etc.). However, as you will have understood, it is not simply a question of adding or obtaining a link. What is a good link? In general, a good link is a link that makes you want to be clicked. This must be integrated into specialized content that is related to the field of